Initially used by BlackRock fund managers to price collateralized mortgage obligations, Aladdin (Asset Liability And Debt and Derivatives Investment Network) has become the single front-to-end platform for all of BlackRock and one of the best-known technology in the asset management industry.
As shown in the infographic hereunder, Aladdin is more and more influential – even systemic with $20Trn of assets i.e. c.30% of worldwide total industry assets - in our industry and broadly in the financial services, with a large number of clients from asset owners (insurance companies, pension funds …) to asset managers rivals such as Deutsche AM, Schroders or M&G and even now through securities services players. Indeed, J.P.Morgan CIB has connected the “Provider Aladdin” module with its own system in the biggest custody deal of all time with over $1Trn of assets!
Aladdin, run by nearly 2,000 people in the company, is now at the heart of BlackRock strategy, with the target of accounting for about 30% of the company’s revenues in five years.
To read more about Aladdin by BlackRock, see our study here (in French).
Authors: Marie Aguinet, Eddy Arnaud